IMG - Imagen

Premium Content Services, Distribution and Rights Services

Imagen and IMG collaborate on Global Content Management and Distribution







Take Control of Your Media

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In today’s world, demand for access, faster delivery and versioning is growing at a rate that many organisations are struggling to keep up with.

Imagen and IMG have formed a unique partnership to provide rights holders with the opportunity to manage, distribute, and release value from their archive content – together we aim to address the complexities of discoverability and representation for the world’s most recognisable moments.

Content Migration

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Maintain presence of your brand throughout the user journey by digitising your valuable content for secure, rapid distribution and searchable access amongst broadcasters, commercial partners, teams, federations, governing bodies and licensing customer.

IMG offer a suite of professional digitisation and onboarding services designed to migrate your media from existing and historical formats and ensure your valuable media libraries are organised, easily accessible and ready for a digital future with a long-term strategy in place.

For rights holders, in particular of live sports broadcasts, the value of the content is often time sensitive – so the quicker it can be accessed by broadcasters and production teams, the higher the value. Utilising IMG’s experienced team of specialist loggers, in tandem with Imagen’s cloud-based media logger tool, means time-based metadata can easily be applied to your archive. In addition to newly produced content via live video feeds in real time instant indexing.

Explore the world's largest dedicated content library

License premium footage and programming across sport, entertainment and fashion at the touch of a button.

Branded Video Content Portal

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Take control of your legacy with Imagen’s fully-branded intuitive video platform for the fastest, most effective way to distribute your media to trusted partners.

Allowing clubs, leagues and federations to proactively market their brand and sport to stakeholders and engage sport fans with classic clips from your archive. or the latest near-live action fresh from a tournament in your platform by sharing through social media channels.

Reach global audiences by live streaming your content to provide immediate access, real time logging and clipping to social media. With powerful publishing workflows available, you can syndicate your live clips to multiple social platforms in just one click – meaning you can publish higher volumes of content faster and provide a superior service for your audiences.

Granular defined access controls keep you in total control of your media and powerful management tools help integrate with third party metadata sources to automate and accurately inform your media without the need for hardware.

Trusted by leading brands such as Premier League, ATP Media, WTA Media, BWF and ITF, Imagen offers your audience a new world of interaction for your sport in a premium platform experience and the fastest delivery of high-resolution content.

Rights Management

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IMG is able to offer rights holder’s exclusive archive representation to manage, market and license all media rights worldwide. In addition, the option to showcase footage and programming through IMG’s purpose-built archive platform,; a bespoke Imagen platform that enables potential licensees access to source content and request accelerated delivery for an upcoming project.

IMG Replay represents 400,000+ hours of archive content dating back over 120 years, with 25,000+ hours currently available on and includes event footage, highlights, interviews, ISOs and fully-produced programming, available in 4K, 3D and HD.

Working with leading rights holders in sport including ATP Media, Giro D’Italia, International Olympic Committee, International Paralympic Committee, Premier League, Serie A, The Open and Wimbledon, alongside a growing collection of entertainment and fashion brands such as Killing Eve, New York Fashion Week and Miss Universe. Be part of the largest dedicated collection of premium archive content across sport, entertainment and fashion.

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