Webinars


Webinar - Major League Baseball’s international home run with MAM

Watch our webinar with Major League Baseball to discover how having a media asset management system has become vital within MLB’s tech stack.


Chris Milkovich, Senior Director Global Media Sales at Major League Baseball (MLB), and Imagen’s Senior Account Manager, Olivia Cianci, discuss MLB’s transition to a media asset management solution. Chris gives insight into the evolution from sending files physically across the world to broadcasters being able to access content instantly.


In this session we shared:

• The opportunities of growth that came from having a MAM solution through social and marketing opportunities.
• How implementing a solution rather than using FTP services gave the organization the chance of exposure within new global markets.
• How streamlining MLB content workflow allowed the brand to increase their content production.


WTA-Media
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