How to Innovate Safely Without Risking Your Content, Rights or Reputation
AI is transforming sports media but it has also created a complex landscape for sports organisations of all types. The pressure to embrace AI is high, yet so are the risks. Biometric data, facial recognition and new regulations like the EU AI Act mean organisations must innovate carefully to avoid jeopardising rights or reputation, or incurring fines.
In this webinar, Reuters Imagen breaks down what’s real, what’s risky and what’s ready to use today in AI. We’ll explore the key pitfalls from data ownership to AI models trained on public internet data and explain why trust, governance and responsible use matter more than ever. We’ll discuss how risk‑averse sports organisations are approaching AI and how Imagen’s trusted, compliant workflow supports safe innovation.
What You’ll Learn: