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Imagen Automates OTT Packaging for Efficient Content Distribution

Date: September 8, 2022

Imagen’s workflows automate the delivery of content to OTT platforms, reducing human intervention so content can get to market faster.

LONDON – September 8 2022 – Imagen, the leading cloud media asset management platform today announced the launch of pre-packaged delivery workflows to leading Over-the-Top (OTT) platforms.

The Imagen platform auto-packages finished content according to the specific needs of each OTT platform such as metadata, format, artwork, resolution, and other requirements, at the click of a button.

Content creators can focus on what they do best – creating content, without the worry of enriching, packaging, and delivering content to each OTT platform’s specifications. The time and cost spent manually delivering content is significantly reduced and has enabled existing Imagen users to double their creative output.

“We’re proud to add OTT delivery workflows to our portfolio, they remove considerable friction from the content lifecycle, reducing the amount of time spent manually delivering content, and enabling teams to scale their delivery without limits. I look forward to further adding to our distribution capabilities in the future.”, Charlie Horrell, CEO, Imagen

Speak to the Imagen team at the IBC show to learn about OTT delivery workflows and how they can enrich and distribute your content, without the headache. We can be found at stand 1.C37d in Hall 1.

To learn more about OTT delivery workflows, read our feature page >>

About Imagen

Imagen is the leading cloud-based media asset management platform. Used by sports brands, media companies and enterprise organisations who own and manage large amounts of video content, it enables them to unlock the value in their ever-growing content libraries. 

All these organisations face the same challenge: how to store, manage and distribute video content fast across borders and boundaries.  

With Imagen, businesses can create near-live, self-serve footage and get it out to stakeholders around the world with ease, even at huge file sizes. With lightning fast, secure and controlled cloud-based access to video content, brand assets and campaign content, Imagen protects the past and preserves media for the future.  

Companies like BP, Aon, Reuters, English Premier League, WTA, International Tennis Federation, St Louis Zoo, the MLB and National Basketball Association use Imagen Pro to embrace the infinite potential of video. 

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