New content portal provides fast access to archive content for Chelsea TV, Sponsors, International Broadcasters and Newsrooms
LONDON — 26. 06. 2018 — Imagen Ltd, a leading provider of video management and distribution services, today announced that Chelsea Football Club will be using Imagen to store and share large volumes of historic content across internal departments and media production teams as well as providing secure external access for broadcasters and press.
Chelsea FC’s new branded video portal integrates seamlessly into the club’s media production workflows, allowing editorial teams at Chelsea TV to access uncompressed master files at high speeds for use in programming across their channels where they generate between 15-20 hrs of new content every week.
The new system has radically improved the way Chelsea aggregate, catalogue and distribute their historic archive, enabling them to exploit the full value of their legacy media assets. The club were looking for a video management platform capable of handling a wide variety of media, including video, audio, imagery and documents to ensure that all departments across their organisation could find the media they needed quickly and easily. With their cloud-based video portal now in place, Chelsea FC and their media partners are now able to enjoy more choice of content and rapid access to broadcast-ready video.
With their Imagen media portal in place, Chelsea FC can be sure that their archive which contains over 50 years of football from players such as Peter Osgood, Ray Wilkins, Dennis Wise, Frank Lampard, and Gianfranco Zola is in safe hands - ready to be enjoyed by more fans and a bigger audience than ever before.
Nathan Birtle VP Sales from Imagen adds
“As a lifelong blues fan and paid up season ticket holder, it gives me great pleasure to know that the history of Chelsea FC, its players and triumphs are now all safely stored, easy to access and ready for future generations to discover and enjoy.”
Imagen helps sports organisations and media companies to manage and distribute their ever growing media libraries – enabling fast, easy, secure and controlled access to content through a highly customisable content portal.
Speed to market, greater choice and ease of access are critical to maximising the value of sports content. Imagen allows rights holders to monetise near-live video assets more effectively via a premium content distribution portal. Offering pin-point time-based video searching, instant playback, online editing and high-speed file transfers Imagen also unlocks the full commercial potential in your archive.
With customers including the Premier League, IMG, ATP Media, Champions Hockey League, WTA and many more, Imagen implements a unique set of processes and technical expertise to ensure that video is managed in the most efficient and cost-effective way possible. As the sheer amount of video data grows throughout the world, Imagen strives to create a platform that can generate more revenue from legacy and near-live video – as well as preserving priceless sporting archives for the next generation of fans.
About Chelsea FC
Formed in 1905, Chelsea Football Club is one of Europe’s leading football clubs. Winners of numerous honours including the UEFA Champions League, the UEFA Europa League, five national league titles and seven FA Cups, their home is Stamford Bridge in South West London, which holds 42,000.
Chelsea TV launched in 2001 and broadcasts a mix of live programming, live matches, documentaries and interviews. The channel broadcasts several daily news updates, including footage from the training ground, player signings and interviews.