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Imagen Forms Mutually Exclusive Strategic Partnership in US with Diversified

Diversified Adds Cloud-Native Video Management Solutions to Fuel Clients’ Growth in Agile Markets


New York, US – March 9, 2021 Diversified, a global technology solutions provider, partners with Imagen, the leading video asset management platform, to deliver cloud-first media management and distribution solutions. This milestone partnership with the only cloud native and AI-powered digital asset management (DAM) platform enables Diversified’s clients to execute their growth ambitions.

Imagen provides a secure and accessible video and rich media content hub while its AI-powered search features ensure that the right content is accessible to authorized stakeholders in real-time. Not only does this relinquish teams from the constraints of digital admin and from delayed workflows to lost files, it unleashes the power of video in business and enables the monetization of valuable content.

“Imagen was selected as the only cloud-native video asset management platform that could meet the unique variety of our clients’ needs,” comments Liz Davis, vice president, Media Workflow Group at Diversified. “Cloud solutions have become increasingly central to the agility of business growth and, with the rapid shift to remote working since the pandemic, are now a vital part of the tech stack. This partnership enables us to offer and execute solutions that prepare our clients for fast growth in an unpredictable market.” 

Nick Ashwin, sales director, Americas, Imagen, adds, “We’re proud to share Diversified’s rich legacy in technology solutions; Diversified turns 28 this year and Imagen 25. Over this time, we’ve witnessed how the evolution of video and digital content has transformed DAM technology into an essential tool for organizations to scale at speed.”

Agility is just one of the core reasons for utilizing the cloud and its infrastructure. It is also what underlines Imagen as a product, designed to enable organizations of all sizes to maintain agility as they scale. As a cloud-native DAM, the platform is friction-free with control systems that truly maximize available resources.

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About Diversified

Diversified is a leading global technology solutions provider delivering a comprehensive suite of solutions to help a diverse clientele achieve the highest performance levels, enhance their operations, increase productivity and drive ROI.​ Our mission is to enable a digital future—connecting people, technology and experiences, where and when it matters most. Our solutions are experienced by millions every day. Removing the distance. Delivering a message. Powering business. Celebrating fandom. Even saving lives. Founded in 1993, we’re a global organization serving local needs with 2,000+ employees in 50+ locations worldwide. Find out more here.

About Imagen

Imagen’s solutions enable businesses to unlock the value in their ever-growing media libraries – enabling fast, secure and controlled cloud-based access to video content, brand assets and campaign content. Imagen Pro is a powerful, highly customizable digital media management platform that enables sports, media and enterprise organizations to intelligently manage, activate and unlock the value of their digital media. Imagen Go is a smart, intuitive, AI powered platform for creative teams that removes the complexity of managing digital assets – so they can collaborate more efficiently, re-use assets more effectively and spend more time being creative. 

Imagen’s customers include Major League Baseball, AON, the English Premier League, Ministry of Defence, Reuters, BBC and IMG.

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